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Client: TransferWise

Campaign: Shock Roulette

Video

We were tasked with creating and producing video content to support TransferWise’s ATL campaign – ‘that moment’. Shock Roulette was devised to playfully capture ‘that moment’ you realise your bank is ripping you off. Turned around in a week and shot in a studio environment, a series of shocking moments were created to capture people’s natural reactions. With over 7 million views on Facebook, the footage was re-edited and turned into a TV advert in America.

Our Responsibilities

Sourcing of all props
Venue selection
Scripting & Story Boards
Casting
Shoot and Post Production
Photography

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